Do you remember these early concepts ?
Do you remember the concepts mooted when
the original iPhone rumor first surfaced way back in 2006 ? And do you
remember seeing the iPhone for the first time and laughing at the
pictures splashed all over the magazines a week before launch of a white
phone with a jog-wheel ?
The mobile phone form factor as it is today is dying. Apple AAPL +2.68% knows this. Which is why the Apple Watch is like Google GOOGL +0.90%
Glass, it’s a pre-cursor to a new way of communicating with the world
around us and to disrupt the mobile phone industry again. The obsession
with screen size and resolution has reached its peak, nobody
really wants screen real-estate in a device we talk into, it’s
senseless, unnecessary and a huge battery drain for a communication
device. If you can control the actual communications functionality, make
calls, compose quick
SMS
or email messages, and interface with a proactive AI assistant like
Siri, Google Now or Cortana to do it all without actually holding on to
the device itself then why wouldn’t you ?
But we’ve seen this before, and all it takes is a look back to Star Trek not Dick Tracy to see where we’re heading.
The ultimate wearable ? No, not the uniform…
The Apple Watch represents a shift in how we communicate and the
device form factor that’s really necessary to achieve it. Forget the
fitness tracking, what we have here is an experiment to see how users
will eventually shift and accept a complete disruption to the mobile
device space as we know it.
In 2007 Apple showed us that the OS was absolutely key in pushing
innovation forward, and it still stands true today in 2015. Where the
difference lies now is in how ambient, artificially intelligent
assistants can complete as many tasks as possible without being
explicitly called upon. Remember in Star Trek: TNG how they would tap on
the comms badge to communicate or recall a 24th Century Wikipedia entry
from the ship’s computer ? (eventually as the series progressed, they
dropped the need to tap the badge altogether…)
No comments:
Post a Comment
comment